VISA Prepaid cards were looking to A-B test a potential TVC for a new product allowing customers to add money to a VISA card and then spend it like a debit or credit card…however it had set predefined limits so you could never get carried away and spend more than you should.
We created 2 animatics to help sell the idea to a test audience. The animatic required illustrators, voice over and animators to edit the original storyboard created by the art director and copywriter.
Learn more about VISA 'Prepaid' Cards:
VISA Prepaid Website
VISA Prepaid TVC
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VISA Prepaid Animatic